Developing an Entrepreneurial Mindset

You will learn about the importance
of developing an entrepreneurial mindset, and study from the examples of successful global and home-grown entrepreneurs

Problem identification and
solutions development. In week 2, you will learn about the
challenges facing different
communities today, and the work
that is being done in overcoming
them, various problem solving
methods, and the ability to
formulate solutions to a variety of
problems.

Creating an entrepreneurial
strategy

Week 3 will discuss the
fundamentals of business strategy
and look at how to start formulating
your business plan, as well as the
importance of a personal
entrepreneurial strategy.

Defining and marketing your
value proposition

In this week you will discover the world of marketing and learn how to define your target
market. You will also learn how to define a
specific value proposition for your business.

Sales(person)ship

In week 5, you will learn various sales techniques and how to set and interpret sales targets and reports. Additionally, you will be guided in developing and presenting a sales pitch for your bussiness' value proposition.

The fundamentals of small business finance

Week 6 covers all you need to
know regarding the basics of small
business finance and accounting.
this includes the interpretation of
various  accounting reports and
setting and managing a budget for
your business.